On this very special episode of Gen X Amplified, I am chatting with writer, 2x creative entrepreneur, and former multi-agency brand strategist Chauncey Zalkin.
As a podcaster, Chauncey is also the host of the groundbreaking podcast Actual People, which is an unfiltered exploration of individual and societal shifts in a world undergoing tremendous change.
During our conversation, Chauncey and I discuss her overall Gen X journey as storyteller, creator, brand strategist, and entrepreneur.
And also Chauncey shares personal and professional insights on navigating today’s world as a Gen X woman, particularly during midlife and mid-career.
Listen:
Subscribe and Listen to the Episode!
Apple Podcasts
Spotify
Audible
YouTubeIn this episode, Chauncey and I unpack:
- Chauncey’s inspirations and motivations for her writing and creativity
- Why Chauncey decided to launch the Actual People podcast
- Why publishing a novel (or two) is her ultimate dream
- Chauncey’s very candid and powerful “Suddenly 50: Where We Are & What’s Next As Gen X“ episode of her podcast
- Her current experiences and joy of being a single mom of twin girls
- Chauncey’s passions for observing culture through a Gen X lens
- Why Chauncey prefers to work with startups as opposed to larger companies and career pursuits of becoming a CMO
- And more!
Chauncey’s Personal Theme Songs
“The Final Countdown” by Europe (Honorable Mention)
About Chauncey
Chauncey Zalkin is a writer, 2x creative entrepreneur, former multi-agency brand strategist, and most recently VP then SVP of Marketing at tech startups establishing brand architecture, cross-channel, cross-funnel messaging and operationalizing marketing and building processes for success.
She is also the host of the groundbreaking podcast “Actual People”, which is an unfiltered exploration of individual and societal shifts in a world undergoing tremendous change.
In her podcast, Chauncey opens up about her own experiences in order to dive into social and cultural phenomena, positive developments, and collective pain. Each episode is dedicated to meaningful conversations about the evolving landscape of our lives and the power of our own creativity and imagination to make magic.
Chauncey got her start observing culture as founder of a pre-blog era blog called Girl on the Street. She was also nominated for a Webby, and receive much press in places like Teen People, Trace magazine, NY Post, and Daily News .Chauncey later went on to join the ad world at the height of cripsin porter + bogusky’s success. And then went on to work at two additional agencies over the course of her career.
She then decided to going into advertising, however she’s not sure that was the right choice.
Chauncey is a writer first and foremost, former multi-agency brand strategist. She owned a brand documentary agency which she loved. Then she went on to be a senior executive marketer for startups. Chauncey has now leaned back into pure content and story for herself. and select clients that she feels are meaningful in the context of today’s culture and building the future.
Her substack is https://chaunceyzalkin.substack.com/ and her website is www.chaunceyzalkin.com.
Actual People can be found wherever you get your podcasts.
Thank you for listening!
Thank you so very much for listening to the podcast. There are so many other shows out there, so the fact that you took the time to listen in really means a lot!
Subscribe to Gen X Amplified!