Our featured guest – Jason Swenk. That’s because we are going to chat about some key strategies to build the right systems in your business, and why you should scale down to your ideal target market.
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YouTubeJason Swenk states that he has “special” business and marketing powers. His mission? To save the galaxy – one business at a time.
Jason is a professional speaker, author, consultant, and also what is called a “digital-preneur.” He began his career in the 1990s at Authur Andersen. Then after realizing the huge opportunities in digital marketing he quickly started his own agency in 1999. There, over the span of 12 years Jason created innovative solutions for clients such as Aflac, Lotus Cars, Hitachi, AT&T, Coke, and Legal Zoom. Then he successfully sold that agency for 7 figures. Awesome!
Today, Jason primarily helps agency owners get to the next level by focusing on the major systems that they need – from generating quality leads, streamlining operations, and generating increased profit. He also provides high impact digital solutions through client coaching, blogging, and podcasting.
On this episode of Gen X Amplified, we also discuss why business owners (especially gen Xers), should define your expertise, identify the pain points of your audience- then deliver valuable content to that market.
Jason’s Personal Theme Song
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